Modern Marketing: Pharma’s Data-Powered AI Revolution
Throughout a large part of 2018, I’ve been working on cowriting an ebook on artificial intelligence and its applications in pharma marketing. It’s an absolute dream of a project, bringing together a brilliant team of people from the award-winning Intouch Solutions and the nonprofit industry think tank Digital Health Coalition. It’s been tremendous: I’m enjoying it, geeking out over it, and learning a ton. You can sign up to read it here.